Whether you’re new to digital marketing or a seasoned professional, this course will broaden your skill set and improve your ability to deliver real value for yourself, clients, and employers. Streaming video lessons, downloadable workbooks, and web-based quizzes and tests are all available online 24x7. In addition to the above, students also get access to 12 hours of live faculty support spread over the duration of the course Successful grads qualify for Certification from OMCP, the emerging standard of excellence in the digital marketing industry.

What can you expect from the course?

With consumers getting more instant information right in the palm of their hand, mobile marketing is no longer a nice-to-have. But though everything has changed, nothing has really changed: it's still about selling products and building loyalty. Join avagmah.com and Market Motive and its renowned trainer Jeff Hasen to learn the best practices for interacting with the mobile consumer, asking the right questions, and launching mobile campaigns built on “Moments of Trust” that impact sales and brand loyalty. You'll be better equipped to reap the benefits of ever-growing mobile channels. In addition to the above, avagmah.com will also provide 12 hours of live faculty support from an Industry practitioner over the duration of the course.

 

Program Highlights

  • 100% online program with online test & quizzes
  • Video lectures and archives
  • Interactive sessions with industry experts
  • Learn on the move - internet / smartphone
  • Reference books from leading global experts
  • Case studies and real life experience sharing
  • Flexi schedule - learn from anywhere anytime
  • Designed and delivered by social media marketing experts
  • Dedicated student support team
 

Duration:

  • 40 Hours of self-guided video lectures
  • 8 Hours of Faculty led live online lectures
  • Course Access: 90 days

Program Content:

This course qualifies graduates for OMCP® Certification.

  • Section 1: Introduction to Mobile Marketing
  • Section 2: Understanding Mobile Devices
  • Section 3: Core Mobile Product and Service Offerings
  • Section 4: Supplemental Products and Service Offerings
  • Section 5: Mobile Advertising and Search
  • Section 6: Incentives and Loyalty Programs
  • Section 7: Combining Mobile with Other Channels
  • Section 8: Mobile Marketing and Social Media
  • Section 9: Location and Mobile
  • Section 10: Mobile Rules and Regulations
  • Section 11: Mobile Marketing Measurement & Analytics
  • Section 12: The Mobile Website

New batches every month, please speak to your academic counselor for further details.

Program Fee: Fee: INR 12,000/ - + ST at 12.36%

  • The fee above is inclusive of all academic fees, examination fee, and course material
  • All fees are non-refundable. Fees can be paid by cash, cheque/demand draft or Online through NEFT or by using Credit/Debit card

Professional certificate in Mobile Marketing is developed for working professionals. The participants are expected to have minimum graduate level education, and working proficiency in English language. The program can be used by

  • Marketing professional who would like to leverage the power of Mobile Marketing in Demand Generation
  • Online marketer, looking to earn a respected credential in the Digital Marketing Domain for better career prospects
  • Entrepreneur, looking for using online media, to improve their business performance
  • Individuals / marketing students, looking for career opportunities in Digital Marketing Domain